A well-designed brand identity rolls your company forward, increasing momentum in recognition. There aren’t any missing parts in a sturdily-built brand identity. Think of it like like a puzzle, all of the pieces fit firmly into place. Fonts, colour schemes, your tagline, and logo are vital components of your brand identity. Common mediums for displaying your brand identity are business cards, stationery, website, and marketing materials. Solid, well-organised branding lays a foundation for long-term business success.